POP with Daniel Sannwald and Tamara Rothstein

Styling: Tamara Rothstein

Hair: Tina Outen @ Streeters

Make Up: Inge Grognard @ Jed Root

Manicure: Rebecca Jade Wilson @ Jed Root

Model: Frida Gustavsson @ IMG

Casting: Angus Munro @ AM Casting

Set Design : Gary Card

Set build: Russell Beck Studio's

Set Design Assistants: Penny Mills, Miguel Bento and Alice Kirkpatrick

POP with Daniel Sannwald and Tamara Rothstein

Crazy Wedding Cake Still Life for POP with Lily Vanilli and Daniel Sannwald

These pictures are part of a huge story for the latest POP. Loads of Cake and Ice cream inspired set was made for the shoot (the whole story will appear here in the next few days.) We thought it would be cool to offset some of the fashion shots with pictures of wildly adventureous wedding cakes, almost as if a cake maker from 'my big fat gypsy wedding' had totally lost their mind. 'who better to make my insane cake fantasies a reality', I thought 'than Lily Vanilli' and immediately called her. Lily is truly remarkable, putting up with my infuriating requests and suggestions for days. This is the result of our magnificent collaboration. Sadly a few of these didn't make it to print so Mr Sanwald very kindly sent over these for my blog, so you could say this is a Daniel Sannwald - Lily Vanilli - Gary Card Exclusive! Ooooooowww!

Hermes, Bleus d'dailleurs with Metz and Racine

Little Greene

Making Little Greene

LN-CC at The Design Museum, London.

Hey folks, we are currently nominated for the Designs of the Year Fashion Award 2012 for LN-CC. This is our instillation for the Designs of the Year Exhibition at The Design Museum. To represent us at the Museum I've designed an LN-CC Pod, the Pod is designed to be an immersive 'audio/visual' experience that invites you to take a video tour of LN-CC.

We're up against some stiff competition in our category, not only is McQueens exhibition at the Metropolitan Museum in our category but also the McQueen Wedding dress as well! The Winner is announced in April.

http://www.designsoftheyear.com/2012/02/02/late-night-chameleon-cafe-london-uk-gary-card-john-skelton-dan-mitchell/